internet marketing FOR BUSINESSES BOTH LARGE & SMALL

We get this question all the time, so I’m going to answer it here and then point people back to this post.

Alexa is the most well-known of the traffic measurement services, but also the least accurate. Let me explain…

Many folks speculate why Google has overtaken Yahoo! in search or why Facebook has dominated in social networking, versus Friendster. I believe there’s one key factor— if you’re running a technology company, you need a technologist at the helm.  Larry…

If you run an ad network, see how many of these 10 Commandments you actually deliver upon versus just say you do:

1.  Thou shalt deliver publishers better eCPM’s: Not the highest payouts, but just better than the competition. That…

You don’t want or need to have every potential deal that’s out there. Be choosy. Would you rather have 40 clients that each pay you $1k a month in fees or 4 clients that each pay you $10k a month?

Gather some interesting statistics and then make a chart out of it– and you’ve got yourself an Infographic.  Examples are showing a map of the world and income for each country displayed by green bars.  Or perhaps it’s…

If local advertising companies aren’t already quaking in their boots with Google’s recent blitz of new enhancements in local– Place Pages, Favorite Places, Caffeine, ad extensions,

Let’s first address the size of the local online advertising market, then show why these masses will have a good shot at finding success in 2010, but haven’t before. If you don’t like…

 The new Bid Simulator, which you’ll see in the keywords tab, forecasts how many clicks and impressions you’ll see at different bid levels.  It only shows the simulator for some of the keywords– not sure what logic is used to…

For the last year, Google has been showing personalized search results– did you know that if you are logged in versus not, you’ll often see different search results?  Thus, you may be thinking that you rank highly on a search…

Recently seen and heard again, starting anything with the words: “Do you need” or “Do you want” are big spam flags.  It’s mostly applicable to email, but also on web pages.  This will affect you in organic search and possibly…