Dennis Yu

Marketing

Would you pay $3,000 a month to rent a $20,000 car?

So my buddy, Marko Sipila approached me and said, that service-based businesses should own their marketing. And I said that’s crazy. I don’t want to have to learn how to do digital marketing and all this complex SEO, WordPress, Facebook ads, and stuff like that. But then consider this, would you pay $3, 000 a …

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campaign

Exposing the 4-Hour Workweek Myth: The Reality of Entrepreneurship

Hey folks, let’s chat about this whole 4-hour workweek thing that’s been floating around. You know, that idea where you’re sipping a cocktail on a beach, working just a few hours a week, and everything magically falls into place? Well, reality check—it’s not as simple as it sounds, especially for those of you diving into …

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How To Build a Unique Personal Brand in 2023

A company stands out in the crowd – in terms of increased sales, more awareness, and better customer experience because of a strong and value-focused brand. For instance, the Adidas brand is a company known for sporting success. As a sportsperson, you are confident about any product you see the Adidas logo on. That is …

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The mindset of an employee versus a profit maximizer

One of our team members asked if they should increase the budget on a campaign from $80/day to $140 a day.Here’s what I said. Please choose whatever budget you see fit in your expert opinion.You’re the pro! You know our business goals and are best positioned to determine what tweaks to make to maximize revenue …

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