Wondering how some people rise above the noise and get a high following on their social media accounts? Let me show you how I grew Gavin Lira’s account from 12 followers to 18,000 using the “Facebook for a Dollar-a-Day strategy.”
How I Grew Gavin Lira From 12 Followers to 18,000 Using the Dollar-a-Day Strategy Read More »
Sad about Facebook removing interest targeting and that it could probably go away on the various other social networks? Well, guess what? You can boost posts on LinkedIn– not at a Dollar a Day, but $10 a day. But you can target by their job title, the exact company they work at, their skill, where
Tight Targeting to Boost LinkedIn posts Read More »
Not only is boosting posts my favorite thing to do on Facebook, but I like to boost lots and lots of videos following the “dollar a day” technique to filter for the winners. I fully expect 95% of my boosts to fail– to get rejected, have a low average view length (should be above 15
I’ve found that boosting posts of lightweight content (not selling– but fun or educational) in video format drives the lowest OVERALL cost per sale. Running ads against a cold audience will smack you with a penalty of $80+ CPM (cost per thousand impressions), no matter the objective you choose. But spending 2 cents per light
In December 2018, I looked back at the most popular posts from my page and I extended the boosts on them. So instead of having to come up with new stuff to say every single day, I rely upon my greatest hits to continue producing results. Here is a one-minute video I made at the
I did 80 hours of work in 30 minutes. Read More »
On the one hand, it’s super effective for small businesses. We’ve tested boosting stacked with conversion ads, with or without reusing the posted, versus straight conversion ads. On the other hand, the boosted posts are primarily driving likes/comments/shares, often at the expense of conversion- since Facebook will sub-target to people who engage but will never
The Facebook folks and our teams have argued the merits of boosting posts. Read More »
5 years ago, Facebook had an auto-boost feature where they would automatically boost your posts. But they killed it because not many people were using it and because the system was boosting posts about site outages, sales that had already expired, and other things. So this new version gives you a bit more control: You
Facebook now lets you automatically boost posts Read More »
An article I wrote on Influencive got 1,600 shares: The “sneaky” trick is that I boosted this post from my public figure page on Facebook, spending $42.25: As you can see, Facebook said I got only 64 likes. But when I look at the post itself, I see 1,400 likes: And rarely do I get
A sneaky way to get 1,000+ likes on your articles Read More »