Tag Archives: 3rd party web measurement tools

Why you can’t buy your way out of a bad review

Today I received an email trying to sell me on “reputation management”: If you’re not familiar, these types offer relief from a bad review on websites like Rip Off Report, Glassdoor, and Pissed Consumer– site rife for abuse with anyone with an axe to grind against an individual or company…. Read more »

Alexa, Quantcast, ComScore, Compete, etc… Are they accurate?

We get this question all the time, so I’m going to answer it here and then point people back to this post. Alexa is the most well-known of the traffic measurement services, but also the least accurate. Let me explain why. Alexa rankings are based on the behavior of the… Read more »