Tag Archives: content

I used to believe in posting once per day and here’s why I was wrong

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Back in 2000, I wrote articles about why you should write one blog post a day. After all, the search engines favored sites with more content. If you had 50 blog posts after 50 days, that’s 50 potential topics you could rank on and drive links to. Most people didn’t… Read more »

I love LinkedIn ads, but they cost so much!

      1 Comment on I love LinkedIn ads, but they cost so much!

Though the quality is slightly better than Facebook for B2B. Looks like the min CPC and CPM bids are determined dynamically by account and even down to the ad level, so the $4 min CPC mentioned previously isn’t accurate. $10 min daily budget, which is not an issue for enterprise…. Read more »

What I learned from 4.5 days watching Travis Wright– master storyteller in action

He’s a big Jayhawks fan. And a fan of the Chiefs– even got the previous¬†head coach fired. Master storyteller, media manipulator and stand-up comedian. Makes his corporate presentations funny, too. He sprinkles animated gifs into his presentation– try it! Social in real life translates into social online. Do you think… Read more »

Silly! Facebook is like a garden, not a supermarket

Scott Rawcliffe is a fitness instructor who also coaches other fitness pros. His content is solid, posting a couple times a day with a strong mix of photos, motivational quotes, and interesting tidbits. His reach was usually under 100 people (the number of people who see his posts) and he… Read more »

How to not suck at public speaking

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I was so afraid of speaking publicly that I hid until I had to come out.   Even a meeting with just 5 people gave me the shivers– I’d freeze up and later kick myself on all the clever things that I should have said then.   Fast forward a… Read more »

I know your dirty little secret

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Ha! ¬†I made you look, didn’t I?   The key to a great piece of content is the subject line.   Doesn’t matter if it’s email, a Facebook post, AdWords copy, blog post, or postcard delivered by the Post Office.   If you don’t catch their attention right off the… Read more »

Want to be a well-known affiliate blogger? My interview with Murray Newlands

I was able to catch up Murray Newlands, a famous blogger. We were able to have nice about his work in affiliate marketing, and the secret behind site, Murraynewlands.com, an affiliate blog that came from nowhere and is now everywhere in Google and twitter. Not only has he some great… Read more »