Growing Cruise Fans on Facebook at 16 Cents Each

Leslie Marsh is a Certified Cruise Planner at Cruise Planner. Her audience of 3.6 million is huge. But Facebook has gotten so smart at oCPM that it hasn’t hurt her. Just look at the 4.4% CTR and fans for only 16 cents. Rapid fan growth, driven mainly by page-like ads. Part of this is that it’s hard …

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