Uh oh… your Twitter presence is 18 times smaller than you think!

Companies used to be able to fluff their Twitter stats by counting all followers as impressions. So tweet 10 times to your 100,000 fake followers and you magically have a million impressions. Need 10 million impressions because you’re behind on your Earned Media Value forecast? Tweet 100 times or just buy more crappy followers like …

Uh oh… your Twitter presence is 18 times smaller than you think! Read More »