Tag Archives: placement

And then there were nine..

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Nine ad types on Facebook, that is. Used to be 29 last summer and cut down to just 15 in January. A definitive guide by Dennis Yu on how to use these 15 ad types here on SocialFresh. But now that sponsored stories as standalone ad units are getting cut… Read more »

Immigration lawyer gets Facebook engagement for a penny

Jacob Sapochnick is the #1 lawyer on Facebook with 100,000 fans– real fans, not fake ones from the Philippines. He has 4,234 active users (PTAT) and 3,240 reviews on Facebook, too. He thanked his community for helping his firm hit 100,000 fans. And he spent $3.98 on newsfeed ads to… Read more »

How to diagnose newsfeed burnout

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The newsfeed placements (desktop and mobile) are tricky. It’s “personal” space for Facebook users, so you wouldn’t want to burn out from a high frequency or push overtly promotional messaging. Save that for the dark posts to fans and the RHS placements. Above we have a newsfeed that that is… Read more »