Why your Facebook fan count affects your Post Quality Score

Did you know that if you paste your Facebook fan page url into your status bar, it not only allows you to choose what thumbnail picture to include, but also shows how many fans the page has?  While we don’t have concrete evidence here, I’d have to think that a page with 2,000 fans will have more credibility than one with only 20 fans– and I’ll bet that fan count is a major factor in determining whether someone clicks through to read the posting.  Anyone have data to show this to be true or not?

Oh, and if you also happen to hit “like” on your own posts, I believe that increases your Post Quality Score, too– even though some people think it may be in poor taste to like your own stuff.  The score of 20.1 is above the average we see of most pages, which is about 10.  What is yours?

Interestingly, Keith has a 71% female audience, though he is a daddy blogger.  See Insights below:



10 thoughts on “Why your Facebook fan count affects your Post Quality Score

  1. Dennis Yu Post author

    Hi Justin– was “pots” quality score a Freudian slip, an intended typo, or perhaps a new business model you are creating?

  2. Grant Brown

    Dennis- Some interesting thoughts, and I have to agree with you that liking your own stuff probably helps. I have a blogger in my blog network that posts regularly on is Facebook page for the blog and hits the like button on a majority of them and I’ve seen his quality score as high as 95!

  3. Pingback: Facebook Advertising – Latest Facebook Advertising news – Facebook Marketing an Hour a Day : Inbound Marketing Strategies

  4. Tim

    I agree with you Dennis, liking your own stuff does feel a bit tacky… but hey, I’m not totally above it! I wish there were a way to like anonymously, though.

  5. Pingback: Blitzmetrics » Blog Archive » 7 Critical Facebook Insights shared by Ken Rudin, Facebook’s Analytics Head

  6. targeted network growth

    If there were a social networking website dedicated to Internet Marketers and Online Businesswomen, what would it look like? I am talking about some type of Facebook specifically for Internet Marketers, entrepreneurs and small businesses. For more information on targeted network growth can be researched on many sites. Thanks Balderrama Heidorn

Leave a Reply

Your email address will not be published. Required fields are marked *